If you want to have a conference, the venue is very important regardless of if the conference is for your employees, customers, potential clients or a big launch. One of the reasons why the conference venue is important is the fact that you want to make a good impression. If you’re trying to woo potential clients and pick the wrong venue, chances are they will go with someone else.
Before you plan your next conference, here are some tips to help you pick the perfect venue.
If you own a business, you understand the importance of being in the right location. You want your business to be in a safe area where there is plenty of traffic. The same thing goes for the location of your conference, you want it somewhere people can easily get to without getting lost in the wrong side of town.
If the conference will take a few days, have it in a place that has hotels, restaurants, museums, or even a shopping district so the attendees have something to do when they aren’t at the conference.
The venue of your conference should depend on how many people you are expecting to attend. You don’t want to rent a large hall when you have less than 30 people attending and you don’t want to rent a place with a seating capacity of 100 when you are expecting close to 500 people. Have an idea of the number of people attending and rent a venue that will fit everyone comfortably.
This is a big deal for a lot of people attending conferences because most people do not enjoy having to walk long distances to their cars when they attend conferences or pay too much to park nearby. Pick a venue that either has its own parking lot or has one within a short distance. If you can’t find a venue with available parking lots, you can arrange for a shuttle to pick people up at another parking lot and drop them off at the end of the day.
Unless you’re the CEO of a very successful business, the venue fee is something you have to consider when finding the perfect conference venue. You should have a budget before you begin your search and make sure the venue you rent fits into the budget.
If you’re going to have people sit around for hours listening to what you’re trying to sell, the least you can do is feed them. You can either hire an outside catering crew or use the in-house caterers. Some venues don’t allow outside caterers, which means you have to use their crew.
If you are thinking of having a conference, these tips should help you pick the perfect venue for the event.