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Lifestyle

Subaru Loves Pets as Much as its Owners

December 18, 2018

Subaru shows its owners love by providing reliable vehicles that are ranked as some of the most trustworthy cars out there, but did you know that we show love to communities and causes as well?

As part of our Love Promise Community Commitment, we join forces with a wide variety of non-profits and charities on a local and a national level. Our missions include protecting and preserving the environment, supporting education for all, and encouraging volunteers within communities.

When you find a Subaru dealer for your next vehicle, you can be sure that we’re taking action beyond simply providing you with a great car.

If you’ve seen some of our commercials featuring the furry Barkley family going to the car wash or taking driving lessons, you know that our vehicles are dog-tested and dog-approved! Many Subaru owners are also pet owners, and we’re consistently ranked as one of the most dog-friendly vehicle makers out there.

But our love for pets doesn’t stop with our customers’ companions. We’re committed to the well-being of pets everywhere, not only those who already have homes with our customers. We show that love through action – it’s about returning the love that our animals so generously give to us. It’s all part of our Love Promise because Subaru loves pets as much as its owners, and we’re committed to keeping dogs and other animals happy, healthy, and safe.

October is Subaru Loves Pets Month

Every October, we celebrate Subaru Loves Pets month when we team up with long-standing partner The American Society for the Prevention of Cruelty to Animals (ASPCA) to help the approximately 6.5 million companion animals that enter shelters each year. Since 2008, Subaru has donated nearly $22 million to the ASPCA, helped support over 1,500 animal welfare-related events, and significantly impacted the rescue, transport, and adoption of more than 50,000 animals nationwide.

Our dealers across the country also work alongside local animal organizations in our communities to collect supplies needed to keep animals healthy, happy, and ready to find homes.

If you want to help, find a Subaru dealer near you and bring in some pet supplies such as canned or dry food, collars, towels, blankets, grooming supplies, food bowls, small dog/cat toys, treats, or cleaning supplies. These items will be donated to a local organization.

Another partner of ours in the Subaru Loves Pets initiative is BARK, the makers of BarkBox and one of the dog-friendliest companies around. Together with BARK, we put together and provide Subaru Loves Pets shelter supply kits. These special kits include lots of different pet items that can support the well-being of shelter animals awaiting adoption such as chew toys, reusable water bowls, bath wipes, and tennis balls.

We believe that keeping animals happy and comfortable during their stay in a shelter is important, and once they find a new home, we also offer starter kits to families who are adopting a pet

Meet and Greet with Pets in Your Community

During Subaru Loves Pets month, Subaru retailers host pet events in partnership with local animal welfare organizations where you can meet different pets that might just become your new best friend.

Often times, the adoption fees are waived or significantly reduced at these events, which leads to higher rates of pets finding homes. In fact, surveys show that the majority of pets adopted at a waived- or reduced fee are kept by their owners and that their owners actually report a higher attachment to the pet. It’s all about giving these animals a second chance and making sure they find a safe place to call home.

Subaru provides grants to the ASPCA that waive these adoption fees; our funding also goes toward Rescue Rides, which transports animals for adoption. In fact, we’ve helped transport over 21,000 pets in just four years.

Throughout October, we also encourage you to find a Subaru dealer and take a picture with the Subaru Loves Pets photo frame. You can then share this on social media using the #SubaruLovesPets hashtag to raise awareness about animal welfare.

Our Commitment to Pets is Year-Round

How else do we show that we love pets? One way is demonstrating that we care about providing the safest possible vehicles for your animals. We’ve collaborated with the Center for Pet Safety, a registered 501(c)(3) non-profit research and advocacy organization dedicated to companion animal and consumer safety.

Subaru has sponsored two studies conducted by the Center for Pet Safety around pet travel, which looked at dog harnesses/safety belts and animal crates that performed well in crash tests. If you’re interested in learning more, you can read about one of our sponsored 2015 studies here.

We also work with the Southeastern Guide Dogs, a non-profit organization dedicated to helping blind men and women achieve independence. We sponsor many events every year that fund the training and development of guide dogs so that they can eventually be placed in homes with individuals who need a service animal.

You can also see evidence of our dedication to pets in your very own community here in the Portland metro area. For example, during the Oregon Humane Society’s 150th anniversary, Royal Moore Subaru of Hillsboro donated over $5,000 to the organization.

Together with other regional Subaru dealers and members of the community, the Humane Society was able to raise over $55,000 that year. And, during Summer 2018, local Subaru retailers donated $25 to the Oregon Humane Society for every vehicle purchased.

You can tell we’ve got a soft spot for pets: we make sure our vehicles are the safest they can be for all of your family members, whether they’re human or animal, and we dedicate financial support to charity, research, and organizations to support pets everywhere.

Our animals show us unconditional love, so we want to protect and love them too!

Lifestyle

How to Improve Your Productivity When Studying

December 17, 2018

Studying is a process – there’s no way around it. You have to put in the time to retain the information and perform well on tests and exams. But you can make the most of the time you put in by maximizing your productivity. Try these tips to improve your productivity and transform your study habits.

Know your high functioning hours

Studying is an individual process. You can choose to study in groups and to meet up with a tutor to help you out, but at the end of a day, it’s a solo practice. Only you can study for the test that you have, and put in the work that you know that you need to to feel confident. So, make it a priority to know what your high-functioning hours are. Are you an early bird, who is most alert and productive in the morning? Are you a night owl, who feels most creative and effective in the evenings? Do you feel supercharged after an afternoon workout?

Figure out what your studying sweet spot is, and fit in your study hours during that time. This will make sure that you’re maximizing your studying effectiveness on your own schedule.

Try the Pomodoro Technique

One popular technique for “time blocking” when it comes to productivity is the Pomodoro technique. With this technique, you work non-stop for 25 minutes at a time, usually with the help of a timer. During this 25 minutes, you are focused only on one singular task – you are not taking any breaks to check your phone or social media – you are only working on the task at hand. Once the block is done, stop working. Get up and take a 5 minute walk, get a coffee, take some deep breaths and re-center yourself.

Once you’ve completed three to four Pomodoro cycles, then take a longer 20-30 minute break. By using this technique, you can help to amp up your focus, eliminate distractions, and remain on task when studying.

Create an ideal study space

If you frequently study while sitting or laying in bed, you may want to reconsider your choice. To ramp up your productivity when studying, choose one consistent spot (or a couple consistent spots) where you can go and really get in the zone. Whether it’s a desk in your room, a certain spot at the school library, your favorite coffee shop, or somewhere else, find a space that works for you and use it to maximize your productivity.

Use Memory Tricks

Another way to maximize your study time is by using memory tricks. Probably the most popular memory trick is the use of mnemonic devices. The mnemonic technique translates information you’re trying to memorize into a pattern your brain remembers better, like a sequence of numbers letters, and words that will correlate to a core concept in the material. It’s a super helpful technique for when you’re evaluating your university of miami final exam schedule.

Use these tricks to make your study time as productive and possible, and improve your chances of getting the best grade possible on your test.

Uncategorized

How to Stop Ill-Health from Impacting Your Day-To-Day Life

December 8, 2018

Sometimes, no matter what you do to combat it, ill-health just arises out of the blue all on its own. When it does, day-to-day life, all of a sudden, becomes a lot harder to circumvent. There are things that can be done to stop this all-too-common plight from impacting your life too much, however.

To see what you need to keep your health in check and, as a result, keep your everyday life as easy to manage as possible, make sure to read on.

As stated, ill-health can hit you out of the blue at any time, and it is for this reason why it is impossible to plan for in advance. What is not impossible, however, is you being ready for health problems when they do arise, whether this is in the near or far future.

One way to ready yourself for the unexpected onslaught of ill-health is to keep medication on your person at all times. If you have a health condition, then this is especially important. If you have asthma, for instance, then, no matter how good your breathing may feel, you must carry a Ventolin inhaler around with you at all times as any number of occurrences could spur an attack.

Even if you do not suffer from a particular condition, you should keep medicine that will help you to relieve everyday pains handy. Paracetamol is always a good bet, as that will always get to work fast in soothing headaches. You should also consider carrying Lactobacillus reuteri probiotics because, as stated at SuperSmart, they are suitable for combatting diarrhea.

It’s not just your physical health that has the ability to deteriorate at any given moment, your mental health can too. It is for that reason why you should take combatting it and dealing with it as seriously as you would if you had a physical problem.

One way to combat ill-mental health is to meditate. By taking time out of each day and then dedicating that time to your thoughts, you’ll find managing your anxieties to be a much easier task. As a result, you won’t find yourself succumbing to worrying as much in your everyday life.

Furthermore, you are what you eat. That’s not just a phrase used by parents to get their children to eat wholesome foods; it’s a fact. To keep ill-health at bay, then, you should eat as healthfully as possible.

To keep your brain ticking over nicely, you should eat:

  • Blueberries: They can fight off memory problems
  • Pumpkin seeds: They can help to relieve stress caused by critical thinking
  • Broccoli: It can keep the brain’s cognitive function stimulated, which then contributes to fend off the signs of early offset dementia

To keep your immune system strong enough to fend off ill-health, you should pack your diet with:

If you want to stop ill-health from having an impact on your everyday life, you need to put the advice laid out above into practice.

Business

What is an Industrial Illness?

December 8, 2018

An industrial illness is a condition that is brought about by specific workplace-related dangers. A person contracts such an illness as the result of them being too exposed to the occupational hazards of their particular job. The severity of the condition is entirely dependant on the risk itself, as well as the aftercare that is on offer on site.

Types of occupational hazards

Occupational hazards are brought about by the specific work that is carried out in the industry. More specifically, any number of industrial actions or substances can cause an industrial illness, from using a vibrating tool for too long to handling materials, such as dust, too often. The most common hazards are those that are borough about by asbestos. It is for this reason why it is handled and regulated with the utmost care and professionalism at all times.

Other types of occupational hazards include:

  • Hand dermatitis

Workers who make frequent contact with water are those who are most likely to contract hand dermatitis. Other workers at risk are those who frequently come into direct contact with chemicals deemed to be harsh (this includes soaps and perfumes). This is thanks to something known as irritant contact dermatitis, and it can be very painful for those who suffer it. Typically, symptoms include hot, sore, scaly and itchy skin that cracks and bubbles. When infected by the bacteria known as Staphylococcus, hand dermatitis can also cause the skin to crust and ooze.

  • Industrial deafness

Industrial deafness is a condition that impacts most people who work or have worked in a loud environment; it is officially defined as being ‘the gradual deterioration of one’s hearing as a result of them being overly exposed to noise levels that reach or exceed 90 decibels.’

Symptoms of this incredibly severe industrial illness include a constant ringing, hissing, or buzzing noise in the ears, and, in the worst case scenario, complete deafness.

  • Work-related upper limb disorders

Commonly known as WRULDs, this specific type of musculoskeletal disorder impacts the upper part of the human body (torso up) and is frequently caused by repeated exposure to vibration. Typically, it is road workers who are most in danger of being stricken with this plight, thanks mainly to the fact that they often use drills and other similar devices.

What to do if you suffer an industrial illness

If you think that you are currently suffering from an industrial illness or have done in the past, then you need to get started on your claiming process. There are no two ways about it, yes, your job may entail you having to face occupational hazards daily, but your superiors should also offer you the utmost protection against them. It’s your bosses fault if you become the victim of such a risk, not yours. For this reason, you should have no qualms in getting in touch with a solicitor who is an expert in this field; such a professional can be found at www.the-compensation-experts.co.uk. They will work tirelessly by your side to ensure your industrial injury doesn’t cause you any more damage than it has done already by getting you the financial compensation you are owed.

Now that you are aware of the plight that is the industrial illness, you can set about trying to avoid contracting one at all costs. It means, quite simply, if you don’t feel that you are being provided with enough protection, make sure to tell your boss. If they don’t listen, tell them again.

Travel

The 5 Best Attractions to Visit in Colorado

December 6, 2018

If you want to breathe in a backdrop of beautiful mountains, plains and rivers, you will not need to look any further than colourful Colorado. After all, the great state is filled with many stunning national parks, scenic drives and outdoor adventures, which will ensure you have an unforgettable experience.

If you are planning to book a visit in the future, here are the five best attractions to visit in Colorado.

  • Rocky Mountain National Park

Rocky Mountain National Park is located a few miles away from the picturesque town of Estes Park. Once you step inside, you will realise why it is one of the most popular parks in all of America, as it offers gorgeous alpine lakes, forests, meadows, mountain peaks and wildlife. It’s the ultimate attraction for avid hikers, as it offers more than 100 peaks that stretch over 10,000 feet.

  • Denver Zoo

If you are travelling to Colorado as a family, you can guarantee the children will want to spend the whole trip inside Denver Zoo, which is home to more than 4,300 animals from 650 species.

Here the kids can meet Asian elephants, Komodo dragons, orangutans, and African lions, and the whole family can take their pick from numerous experiences, such as feedings, interactive exhibits and shows. It also regularly offers many seasonal shows, so you’ll be tempted to find luxurious apartments for rent in Denver to ensure you don’t miss one superb event!

  • Garden of the Gods

Garden of the Gods is one of the most unique landmarks in America, offering a distinctive landscape of jagged stone towers, which reach heights of up to 300 feet. It also features giant boulders and rock piles that complement the distant mountains.

It’s an ideal destination for outdoor enthusiasts, as you can enjoy everything from rock climbing and road biking to horseback riding and Segway tours.

  • San Juan Skyway Scenic Byway

If you love nothing more than a scenic road trip, hop into a car and make your way across the San Juan Skyway Scenic Byway, which runs from Silverton, an old mining town, to the town of Ouray.

You can journey 46-kilometres along the two-lane highway, which allows you to drive through beautiful valleys and look across jaw-dropping cliffs.

  • Dinosaur National Monument

History and archaeology lovers will not want to miss the Dinosaur National Monument, which is located in northwest Colorado. Here you can view genuine dinosaur remains that are embedded into the exposed rock walls.

You also can view petroglyphs that provide visitors with an insight into the historical culture and people who once resided here. The surroundings are also complemented by the Green and Yampa Rivers, cliff walls, and a dry landscape.

Don’t forget to step inside the Quarry Exhibit Hall, which displays numerous fossils in various states, such as fully-assembled skeletons. It also offers large windows that welcome natural sunlight so that it will feel more like an excavation site instead of a museum. It’s the perfect attraction for all the family.

Business

The power of billboard advertising and how to harness it

December 6, 2018

Advertising is all about grabbing a person’s attention and encouraging them to follow through on an action. Arguably, one of the most effective methods of making someone pay attention is with a large billboard placed strategically in a public place.

The billboard reportedly originated in New York around the mid-1830s, with the earliest record of a leased billboard space being documented in 1867. However, since then, this form of print marketing has become a staple of advertising and has even played a part on the silver screen as a crucial prop in recent blockbuster, Three Billboards Outside Ebbing, Missouri.

If you want to maximise your marketing ROI, why not invest in billboard advertising that is simple to arrange with little maintenance needed? If you’re not convinced, find out why billboard advertising might be the boost your brand needs…

The influence of billboards

According to Route, the average Brit is classed as ‘out and about’ for three hours and ten minutes every day, spending around 16 minutes in the view of advertisements. Why not target your consumer during this window of opportunity with a large, quality, well-located billboard in a place with high footfall or traffic?

Another reason that billboards are an excellent option for marketing a product or service is that they’re simple to design and print — no putting together multiple pages in a brochure. Need something effective up and running in a hurry? A billboard is a single page of design, which should save you time when putting together a template that will offer maximum ROI.

Ever heard of the ‘Marketing Rule of 7’? This theory claims that a consumer must hear or see an advertising message at least seven times before taking action. By placing an outdoor banner in a public place where people will pass every day or a few times a day — like on the way to work or when dropping off and picking up their kids from school — you can help hit this number and potentially increase your brand’s chances of a conversion.

Evidently, billboard advertising could be a beneficial branch of your wider marketing campaign. So, how do you make sure your billboards are as effective as possible?

Designing a powerful billboard

All ads need to be eye-catching. However, if your billboard will be placed at the side of a high-speed road, this creates an even greater demand for noticeability. Think strategically about what you want on your billboard — someone driving past at 40mph+ is only going to be able to take in so much. What is your marketing objective? Do you want to sell a specific product? Are you spreading brand awareness? Promoting an event? Determine exactly what you want to achieve from your advertisement and provide only the essential information — like contact number, name of product or date and location of event.

The beauty of a billboard is that it’s the ideal platform for a big, conceptual image — which can work wonders from a marketing perspective. According to research, people generally only recall 10% of information they hear three days later. However, using a relevant image alongside this information increases retention by 55%. When designing your billboard, try and think of a funny or quirky image that will grab and hold a passer-by’s attention — such as cake brand, Mr Kipling’s, clever and unusual image of a bunny made using only Cherry Bakewell cakes as part of its Easter marketing campaign. Due to the size of a billboard, your images can pack a more powerful punch, so focus on getting the image perfect and then build your design from there.

Clarity is essential if you want people to not only notice your billboard but also consume the information on it. Utilise bright and bold colours to catch the eye — contrasting colours are reportedly stay in people’s memories for longer, too — and opt for a simple background and large, readable text — Sans Serif is a good shout.

Is your billboard going to be located at a roadside? A driver typically has five to ten seconds to view an ad, which means you need to consider copy length. The more relevant and informative your image is, the less you should need to convey with text — stick to a brief, punchy message of seven words and you should get your marketing message across, no problem.

Consider your target audience when selecting the location. For example, if your products are for 18-21-years-olds, find a site near a university or college. Otherwise, you could reduce your ROI due to not being in sight of the people who are most likely to engage and act on your ad.

If your billboard campaign is going to be local, why not create a stronger connection with the residents by including something that references the town or city? Include an image of a local landmark to create a sense of familiarity or reference the local traffic in a funny way. Humour generally works in advertising. According to a review of 6,500 ads, the funniest were usually cited as being the most appealing and memorable. What’s more, adopting this personal and familiar approach creates a sense of friendliness, so you’ll also exude a more welcoming brand persona — which will be more encouraging to a potential customer.

Billboard marketing is an excellent way to drive a successful marketing campaign — try it at your business and start increasing sales and customers!

Lifestyle

How to Save Space in a Small Home

November 28, 2018

You can live in a 300 square metre house and yet feel crowded. Equally, you can live in a 60 square metre flat and feel that its spacious and airy. The future of housing, with the population rising and more people sharing rooms and homes, requires a smarter use of space. Improperly furnishing your place, neglecting to consider space maximisation in a small house, will mean youre living a cramped life needlessly. Instead, make absolutely sure that youre extracting value from every square inch of space in your home by following the tips outlined below.

Paint Smart

The feel of a space differs significantly depending on how you paint the walls – and the feeling of the colours you work with. Some colours create a warm feel while others are cold, and the general idea is to use colours that feel spacious, such as white, instead of colours that actually make the room feel smaller. Dark rooms can feel gloomy and uninviting – lighter rooms feel breathable, airy and expansive in comparison.

Furnish Smart

Furniture pieces are more than just functional, in the sense that their purpose is not just to provide you with a level surface on which to eat, or a seat in which to sit. Nowadays furniture is designed to have more flexibility and adaptability built in, which means modern furniture might be the right option if youre trying to save space.

An excellent example of space-saving furniture are wall beds – not only adaptable in saving space, but they provide a sense of modernity, and they can allow for different settings within the same small living space. Other tips for smart furnishing include:

  • Arranging things appropriately. Generally speaking, you need to avoid stacking furniture in the middle of the room, which makes the space feel crowded. Have the smallest and lowest furniture in the centre of the room in order to accentuate the space around it.
  • Get rid of boring or useless furniture pieces, and instead make sure that anything thats rarely used in your home is either providing visual relief from the clutter or is an integral ornament to your home. If its not, it should go.
  • Do not forget that you have a 3D space. Use the vertical depth of your home wisely to store more and spread your belongings throughout your space. An easy example of this is floor-to-ceiling shelving. Having more surface area to work with means youll have the ability to arrange places for your small items, making them easier to find.

Be Experimental

You have to be a designer to know exactly how things should look in your home – but youre nonetheless encouraged to just experiment with your space. Its a fun activity to spend some time moving things around, seeing what the outcome is when item A is swapped with item B, and so on. Rearranging the furniture in your house will help you see your space differently, opening up holes in the space you own that you didnt know existed before.

See cramped or small abodes as a challenge and not a defeat, and work to make the very most of your conditions with the tips provided above.

Lifestyle

How to Cope With a Mental Health Condition

November 28, 2018

Mental health problems affect ever-increasing numbers of people across the country, causing distress, misery, and lost productivity on a massive scale. Sadly many people don’t seek help for their mental health problems until they become severe, which means that recovery takes longer and is more problematic. If you’ve been diagnosed with a mental health disorder, it’s difficult to cope with on many levels, but there are ways you can help yourself to recover from your illness and return to leading a happy, fulfilling life.

The complications of mental illness

Having a mental health condition has added complications compared to a physical illness. Firstly, there are no outward signs of mental illness, at least not until you become very severely afflicted. That means people you meet and friends and family might not realize how sick you are, and to add to the problem, a lot of people still find it hard to be honest about mental health issues, so they don’t tell people they’re unwell.

You might find that because people don’t know there’s anything wrong, they won’t understand if you seem out of sorts, don’t want to talk, or you become irritable or angry. They may just assume you’re having a bad day, or they may even take offense and think you don’t like them anymore. The only way to avoid this problem is to be open about your illness. You don’t have to give any more details than you feel comfortable with, but unless people know you’re unwell, they won’t be able to understand your behavior.

The nature of mental illness

Another problem with mental health disorders is that because your brain is the organ that’s ailing, in many respects your thought processes aren’t working in the way they usually would. For example, if you have depression, you’re likely to view yourself and your abilities in a very poor light, being unduly self-critical and often convinced that not only do people not like you but that you are essentially unworthy of their regard. Managing these thoughts when you’re ill is a real challenge, which is why it’s so important to make sure you have a good support network in place, with both professional help, plus support from those close to you, to aid your recovery.

Another common problem for people with mental health problems is substance abuse. When you’re unhappy or your thinking is disordered, you may think the answer lays in a bottle of vodka, or a narcotic high. Although these substances might provide a form of temporary relief from the misery of mental health problems, in the long run, they make the situation worse. Therefore, if you’ve started taking these substances when you have a mental health disorder, you should find out about rehabilitation centers that specialize in helping people with both mental health problems and substance abuse issues, such as benzo withdrawal treatment.

It’s never easy to live with poor mental health, and it can feel almost impossible to help yourself get better at times. Just remember that’s the illness making you think that way, and you genuinely can get better.